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Just thinking out loud.

Clicks count.

Data is the new form of currency and clicks can make people and groups more ‘popular’ and give them more visibility and power. When you run across an article about a hate group, right-wing politicians, and/or their latest machinations, don’t just share a post that contains a link to their website or FB page. Or even one to someone reporting on them if the report is on Faux, Breitbart, or even mainstream media. Even a mad or angry FB response counts in their favor. The more activity related to the posts/articles on them, the more you will see similar posts/articles, as will everyone else.

Instead, take a few minutes to search for a LGBT source commenting on them/their latest evil deeds and share that. If you cannot find a friendly source, write a synopsis and your thoughts/recommendations and share those. If you don’t feel comfortable, right-clicking on the image/meme in the original piece, make your own. It doesn’t take long and having a bit of personal involvement feels good.

Just don’t give them any clicks.

For more info, check this slide presentation: